AV News is a unique in a European context – a multimedia resource comprising a monthly print magazine, a web magazine, a video channel and a series of guides and white paper all dedicated to the supply side of the AV industry. AV News provides a secure, private space where manufacturers, distributors and their channel partners can discuss issues, discover business opportunities and explore new markets from a trade-only perspective.

Access to the printed edition of AV News (and its digital archive), channel white papers and selected market research is strictly controlled. Only resellers, systems integrators, distributors, manufacturers, developers and service providers have unrestricted access to these resources.

But we realised that AV News is well positioned to do more to support the channel and the AV industry in general.

From 2011, AV News is to develop educational resources to introduce end-users to new AV technologies and their applications.

New tools added in 2011 include: an end-user newsletter  profiling new technologies and applications; video reports and buyers’ guides, explaining how to plan, buy and deploy new AV solutions; and application reports, designed to highlight the innovative ways that AV products and solutions are used by end-users.

AV News is now the complete business and technology resource for the whole AV community.

▌ At one time a homogenous group of dedicated AV specialists, the original channel for AV technology has now been supplemented by IT systems integrators, office equipment suppliers, electrical retailers, digital imaging outlets, gadget shops and many other categories of business. What they have in common is that they all sell AV solutions – and they all fall within the remit of AV News.

▌AV News has evolved alongside this ever-changing marketplace, and now provides the focal point for businesses active in the manufacture, distribution, integration and resale of AV products, solutions and services. From January 2011, AV News will continue to provide its unique channel-only coverage and resources plus a new online service for AV buyers

▌ AV News provides a direct means of communication with the individuals and businesses that are responsible for selling better than 70% of all AV solutions, products and services to the end-user community. From January 2011, AV News also provides resources for AV buyers – and a valuable source of sales leads for the channel.

▌ AV News channel magazine is published in print 12 times a year and distributed to qualifying readers in the UK.

▌ The print addition is also available in digital format and can accessed by qualifying readers throughout the EMEA region.

▌ Readers outside the UK are served with an outbound, online newsletter, with links to the digital version of the UK edition, the latest AV News video reports and a range of other resources, including white papers.

▌ AV News publishes White Papers, Sellers’ Guides and Buyers’ Guides which qualifying readers can download in PDF format.

▌ AV News publishes a freely available AV Buyers’ Newsletter to develop end-user markets through increased awareness and education. Providing sales leads for sponsors to feed back to the channel.

AV News produces a suite of resources designed to meet the information needs of the AV industry:

AV News monthly magazine
Medium: print
Format: tabloid
Frequency: monthly
Market: UK channel
Circulation: 7,320 (UK)

AV News channel newsletter
Medium: online
Format: HTML
Frequency: monthly
Market: EMEA channel
Circulation: 15,551 (EMEA)

AV News Buyers’ Newsletter
Medium: online
Format: HTML
Frequency: monthly
Market: International
Circulation: target 6,000 subscribers (2011)

AV News Video Reports

Interviews, profiles and panel discussions featuring industry leaders

AV News White Papers

Examples of current AV News White Papers include guides to emerging markets, in-depth assessments of new technologies and reviews of best practice for selling and deploying AV and ICT technologies.

AV Futures Awards

The AV Futures Awards encompass the AV News Channel Awards, where brands active in key technologies are evaluated by resellers, integrators and installers, and the AV News Editors Awards which recognise innovative technologies and solutions, plus initiatives which benefit the AV industry and the environment.

AV Channel Survey

AV News conducts an annual survey of the opinions and expectations of AV resellers and integrators.

AV Compensation and Benefits Survey

Produced in association with technology recruitment specialists Lavajobs, AV News publishes an annual survey of the market for AV professionals and reports on movements in salaries and benefits.

Print advertising

AV News monthly print magazine

AV News is published in print in the first week of each month and distributed only to manufacturers, distributors, integrators and resellers of AV solutions, products, solutions and services in the UK.

Advertising rates
Effective 1^st October 2011

Notes to the page advertising rate card:

1. Prices exclude VAT.
2. Available in Recruitment only.
3. All advertisements are accepted subject to the Terms and Conditions found here.

Insert rates

Notes to the insert rate card

1. Prices exclude VAT. All inserts are accepted subject to the Terms and Conditions available here.
2. Copies of materials to be inserted must be provided  for approval and estimating purposes prior to mailing.
3. Additional postage will be charged at prevailing Royal Mail rates where inserts exceed the weight provided by an advertiser as the basis of a quotation.
4. The publisher reserves the right to refuse items for insertion where the item exceeds weights and dimensions provided by the advertiser as the basis for quotation or is otherwise deemed as unsuitable.

Options

AV News web magazine, video channel and associated resources attract a vast audience of AV professionals. Advertising provides a direct link to this community and a valuable source of traffic for manufacturers’, distributors’ and service provides web sites.

1. AV News leaderboard positions – home page and HTML newsletters

Full leaderboard
960 (wide) x 90 pixels
£840 plus VAT per month

Top bar banner format advertisement
468 (wide) x 60 pixels
£520 plus VAT per month

2. AV News banner positions – home page and HTML newsletters

Standard banner advertisement
468 (wide) x 60 pixels
£320 per month plus VAT

3. AV News skyscraper / square positions – home page and HTML newsletters

Standard skyscraper
150 (wide) x 100 pixels
£120 plus VAT per month

Standard square
150 (wide) x 150 pixels
£150 plus VAT per month

Large skyscraper
150 (wide) x 200 pixels
£180 plus VAT per month

XLarge skycraper
150 (wide)  x 300 pixels
£240 plus VAT per month

File type: .gif or Flash files (we can also accept JPEGs for static ads)
File size: 30KB maximum
Animation: 15 seconds maximum
Sound: set to ‘off’ by default and user initiated

1. All digital advertising contracts require a three months minimum commitment.
2. Digital advertising copy may be changed during the course of a campaign once per month.
3. Digital advertising copy will only be accepted is it complies with the specifications below.
4. Digital advertising is subject to the standard terms and conditions of the publisher Blue and Green Ltd which can be seen here.

In addition to print and web advertising, AV News offers advertisers opportunities to run highly targeted campaigns designed to generate sales, build a brand in a selected niche or to research markets prior to entry.

Examples include:

▌ Sponsoring an AV News Video Report

With prices from just £1249 plus VAT, a fully-edited, 5 to 10 minute video present can be made available through the AV News video channel and provide a valuable resource for inclusion in your own web site.

▌ Sponsoring an AV News White Paper

Nothing confers authority like a White Paper, and with the help of AV News you can have one written, designed and published online for as little as £1990 plus VAT. Better still, AV News can supply a list of those downloading the White Paper for your sales team to use as prequalified leads.
Contacts

For more information about any these opportunities, please call the sales enquiry line on:

0127 118 9988

Or email:

sales@avnews.co.uk

AV News and its associated publications are published by:

Blue and Green Ltd
PO Box 356
Deal
CT14 6WH

© Blue and Green Ltd 2010 – 2011